Making Your Travel Website Mobile-Friendly

Male tourist searches on his mobile phone. Is your travel website mobile friendly?

In case you hadn’t heard, mobile is huge. Apparently, more people own a mobile phone than a toothbrush. In fact, there are more mobile phones on the planet than people. And it’s estimated that 72.6 percent of internet users will […]

Should You Add Pop-ups To Your Travel Website?

You hate pop-ups. We all hate pop-ups. That’s why the device you’re looking at right now has a pop-up blocker built into it. But a funny thing happens when you have your own website. Suddenly those annoying pop-ups start looking […]

How To Automate Booking Inquiry Follow Up

Email follow up made easy

Yay, someone has filled out your booking inquiry form! You check the details and it seems like a hot lead. You follow up immediately. But you don’t hear back. So you follow up again. And nothing. What do you do? […]

3 Mistakes That Make Your Site Look Untrustworthy


“Trust is the glue of life. It’s the most essential ingredient in effective communication. It’s the foundational principle that holds all relationships.” ― Stephen R. Covey If people don’t trust you, they won’t willingly hand their money over to you. […]

What Is Geofencing And How Does It Work?

A fence in a picturesque landscape

Geofencing is a buzzy mobile app capability that’s been around for at least a decade; however, developers are only now seeing the full potential of geofencing for building a great user-first experience. While geofencing received some attention in relation to […]

How To Be More Strategic In Your Marketing

Unsing a map to plan a strategy

How many of the following marketing methods have you tried? Blogging Classifieds Ebooks Email Facebook Facebook Ads Google Ads Influencer Marketing Instagram LinkedIn Loyalty Rewards OTAs SEO Sweepstakes TripAdvisor Tweeting Trade shows YouTube